Summit meeting of many countries for the launch of products. As many nationalities arerepresented, Dubai is chosen to bring together150 participants.
Conferences in plenary with simultaneous translation and workshops. To lighten up the studiousatmosphere and facilitate relationship between the participants, a private party at the foot of theArmani building is organized, and also a sports day with, water-games on the beach in the morningand, in the afternoon, discovery of the desert through fun-activities.
Closing night party in the style of "the tales of Arabian nights" in the desert with a fireworkshow.